“To save lives on both ends of the barrel”

PACIFIRE Ammunition Mission Statement.

3 million instances of gun-related violence in the US alone every year demands a solution. I co-founded a business that designed a safe and convenient form of less-lethal self defense.

I learned that innovation isn’t about invention, it’s about intention. After a close friend's uncle, Shane, shot and killed an intruder in his home, I co-founded PACIFIRE, a line of less lethal self-defense ammunition designed to fit into common firearms. We pitched the business, winning our school’s start-up competition and advancing through the semifinalist round of the MN Cup, a statewide competition.

Minnesota Cup Semi-Finalist

Advanced in the Carlson School of Management’s statewide startup competition (Top 90 / 4000), competing alongside professional entrepreneurs and graduate-level teams

Shark Tank Champions

Placed 1st of 40 teams, selected unanimously by both the adult judging panel and audience “favorite” vote.

Market Research

Funding Strategy

Product Development

Business Planning